This particular project for LLR was a massive video - as wide as a football field, with heart to match. The 20,000 independent LuLaRoe retailers who came to the company's annual convention were greeted by this physically massive video that we created to welcome them, and give them confidence and inspiration. We ideated and presented the company with multiple concepts, once a vision was chosen we filmed all of the content, and delivered it in a projection-ready format. We also created the logo animation.
People talk about 2k and 4k and even 8k video. This video was 32k pixels across!